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Privacy Notice and Cookie Policy

LAERCHENHOF KG DES OBERHOFER GERHARD attaches great importance to protecting the privacy of its users on the Internet. This notice has been prepared in accordance with Article 13 of EU Regulation 2016/679 (hereinafter referred to as the "Regulation") in order to explain our privacy policy to you. Its purpose is to explain how personal data is processed when you visit our website and, where applicable, to obtain your informed and conscious consent to data processing (applicable only to persons aged 16 or over). All information provided by you or collected when using our online services ("Services") will be processed in accordance with the requirements of the Regulation and with due regard for confidentiality.

In accordance with the Regulation, the processing of personal data by LAERCHENHOF KG DES OBERHOFER GERHARD is carried out on the basis of lawfulness, fairness, transparency, purpose limitation, storage limitation, data minimisation, accuracy, integrity and confidentiality.

TABLE OF CONTENTS

  • Data Controller

  • Personal Data Processed

  • Browsing Data

  • Special Categories of Personal Data

  • Data Voluntarily Provided by the Data Subject

  • Use of Cookies

  • Purpose of Data Processing

  • Legal Bases and Mandatory or Voluntary Provision of Data

  • Recipients of Personal Data

  • Transfer of Personal Data

  • Data Retention Period

  • Rights of Data Subjects

  • Updates

Data Controller

The processing of data through this website is carried out by LAERCHENHOF KG DES OBERHOFER GERHARD, as described above. For enquiries concerning the processing of your personal data, including information about the data processors used, please contact us at info@aui.it.

Personal Data Processed

When you visit our website, the Data Controller may collect certain personal information. This data may include identifiers such as your name, identification number, online identifier, postal or email address, telephone number or other characteristics of your identity (e.g. physical, economic or cultural characteristics) and may be used to identify you directly or potentially.

The following categories of personal data are processed:

Browsing Data

The technical systems used for the operation of the website automatically collect certain information whose transmission is an integral part of standard Internet protocols. This data is not intended to directly identify users, but could, in combination with other information, make it possible to determine their identity. This includes, among other things, IP addresses, domain names of the computers used, URI addresses of requested resources, the time of the request, the transmission method, response status, file size and technical parameters relating to the user's operating system and environment. This data is used exclusively for statistical purposes and to ensure the technical functioning of the website and is deleted after a short period of time. In the event of unlawful use, this information may be used to identify the persons responsible.

Special Categories of Personal Data

If you apply to us through our website or by email, data may be transmitted that falls within the special categories of personal data pursuant to Art. 9 of the Regulation, such as information concerning ethnic origin, religion or health. We expressly ask you to provide such sensitive information only where strictly necessary. Without explicit consent to the processing of such data, the Data Controller accepts no liability. The processing of such information is only permitted if it has been manifestly made public by the data subject. Ideally, however, you should provide your informed consent to the processing of such data. We also reserve the right to review publicly accessible professional social media profiles (e.g. LinkedIn) when assessing applicants.

Data Voluntarily Provided by the Data Subject

When using certain functions of the website (e.g. contact or reservation forms), you may also enter data relating to third parties. In such cases, you act as the Data Controller for this data and assume all associated obligations. You indemnify the website operator against any claims made by third parties in this regard. You warrant that a valid legal basis pursuant to Art. 6 of the Regulation exists for such data transfers.

Use of Cookies

General Information About Cookies

Cookies are small text files stored by websites on the user's device via the browser in order to temporarily store certain information. There are different types of cookies, such as technical cookies for navigation or shopping carts, analytical cookies for usage statistics, and functionality cookies for storing user preferences (e.g. language settings).

There are also so-called profiling cookies, which analyse users' behaviour and preferences in order to enable personalised advertising. These cookies often come from third-party providers.

Consent Requirement for Cookies

Non-essential cookies require the user's explicit consent, which may be withdrawn at any time. This website uses a so-called CMP (Consent Management Platform) to manage cookie consent. When the website is accessed, a banner appears offering options to consent to individual or all categories of cookies. Your selection is stored and taken into account when you visit the website again.

Disabling Cookies via Your Browser

Here you can find instructions for disabling cookies in commonly used browsers:

  • Firefox

  • Chrome

  • Internet Explorer

  • Safari

Purpose of Data Processing

Your data is processed for the following purposes (where necessary, with your consent):

  • To provide the requested services

  • To process enquiries, customer service requests or reservations

  • To assess submitted applications and contact applicants

  • To comply with legal obligations relating to taxation, accounting or law

  • For marketing purposes (e.g. newsletters, promotional activities), based on your prior consent (Art. 6(1)(a) GDPR)

Legal Bases and Mandatory or Voluntary Provision of Data

The processing of personal data for the purposes set out above is carried out either on a contractual basis (Art. 6(1)(b) GDPR), on a legal basis (Art. 6(1)(c) GDPR), or on the basis of your voluntary consent (Art. 6(1)(a) GDPR). Refusal to provide consent for voluntary purposes does not affect your use of our Services.

Recipients of Personal Data

Your data may be disclosed to:

  • Service providers and consultants in the fields of IT, law, accounting, marketing, etc.

  • Hosting and maintenance partners

  • Authorities and public bodies, where required by law

  • Internal employees who are authorised to process the data and are bound by confidentiality obligations

Transfer of Personal Data

In certain cases, personal data may be transferred to recipients outside the EEA. In such cases, it will be ensured that an adequate level of data protection is provided in accordance with the Regulation (e.g. through an adequacy decision or Standard Contractual Clauses). Please send any enquiries in this regard to info@aui.it.

Data Retention Period

The retention period for your personal data depends on the respective purpose:

  • For services: until completion of the service and in accordance with statutory requirements

  • For applications: for a period considered appropriate, where applicable with consent being obtained for an extension

  • For legal obligations: until the expiry of the respective statutory period

  • For marketing purposes: until consent is withdrawn or a defined period expires

Rights of Data Subjects

Pursuant to Art. 15 et seq. of the Regulation, you may at any time request access to your personal data, request its rectification or erasure, and object to its processing. You also have the right to restriction of processing or data portability. Please send any such requests to info@aui.it. In addition, you have the right to lodge a complaint with the data protection authority pursuant to Art. 77 GDPR.

Updates

This Privacy Policy is effective as of 06.05.2026. The Data Controller reserves the right to amend the content in whole or in part, particularly in the event of changes to legal requirements. We therefore recommend that you visit this page regularly to stay informed of any updates.

Hotel AUI - Smart as you are
Hotel AUI - Smart as you are
Lindenstraße, 2 I-39037 Meransen (BZ)

+39 0472 520 189
info@aui.it
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